Case Studies
At Köj Consulting, we measure our success by the tangible impact we deliver. Below are examples of how we’ve helped SMEs turn complex challenges into sustainable growth.
Case Portfolio
Case Study 1: Inventory Optimization in Retail (SME, $250K Monthly Sales)
The Challenge
A retailer generating $250K in monthly sales (~$3M annually) was suffering from excess inventory that locked up cash, while still facing frequent stock-outs of high-demand products. Storage costs were consuming margins, and management lacked visibility into SKU performance.
Our Approach
We deployed Stock Pro, our proprietary inventory optimization tool, to bring real-time analytics and decision intelligence into the client’s operations. The solution included:
SKU Profitability Analysis: Identified products by margin contribution and rotation speed to focus resources on high-value SKUs.
ABC / XYZ Segmentation: Categorized inventory by importance and demand volatility to tailor stock policies.
Demand Forecasting Models: Leveraged historical sales and seasonality patterns to project stock requirements.
Safety Stock & Reorder Point Calibration: Defined optimal buffers to reduce stock-outs without over-investing in inventory.
Dead Stock Audit & Clearance Strategy: Flagged and liquidated obsolete SKUs to free up trapped cash.
Dashboard Integration: Delivered a live view of turnover, coverage days, and capital tied to inventory, accessible by management at all times.
The Results
Released over $400K in trapped working capital within six months.
Reduced stock-outs by 35%, protecting an estimated $75K in lost monthly sales.
Lowered logistics and storage costs by $45K annually, directly improving net margins.
Enabled ongoing data-driven replenishment, reducing reliance on guesswork and manual decisions.
Key Impacts
The company transformed inventory from a capital drain into a strategic asset, achieving greater liquidity, profitability, and resilience in just two quarters.
Case Study 2: Commercial Planning for a Food & Beverage Chain (SME, $500K Monthly Sales)
The Challenge
A fast-growing restaurant chain with $500K in monthly sales (~$6M annually) was expanding locations but operating without a structured commercial strategy. Sales forecasts were disconnected from reality, pricing varied between outlets, and promotions consumed marketing spend without delivering measurable returns. Growth risked becoming unprofitable and unsustainable.
Our Approach
We applied our proprietary Finance Pro tool in combination with an agile Commercial Strategy Framework to align sales, marketing, and financial goals. Our work included:
Integrated Forecasting: Modeled sales across locations, factoring in seasonality, promotions, and operational constraints.
Pricing & Elasticity Analysis: Evaluated menu items to identify profit drivers, cannibalization risks, and optimal pricing points.
Promotions ROI Dashboard: Measured impact of discounts, bundles, and campaigns on margin and customer retention.
Sales Funnel Optimization: Linked marketing spend to customer acquisition and lifetime value (CLV).
Scenario Planning: Tested expansion strategies (new outlets, delivery channels, seasonal peaks) under different financial assumptions.
The Results
Increased same-store sales by 22%, adding over $110K in monthly revenue.
Improved promotional ROI by 40%, saving an estimated $200K annually in wasted campaigns.
Established a single, integrated commercial plan aligning marketing spend with financial impact.
Created a repeatable framework for expansion, reducing the risk of over-extension in new locations.
Key Impact
The client shifted from reactive, fragmented sales efforts to a data-driven commercial engine that supports growth, profitability, and scalability.
Case Study 3: Financial Strategy & Cash Flow Management (SME, $5M Annual Sales)
The Challenge
A mid-sized distributor with $5M in annual sales was facing constant cash flow pressure despite strong revenue. Supplier payments were delayed, short-term borrowing was expensive, and management lacked visibility into future liquidity needs. Financial planning was reactive, with no structured cash flow model or scenario analysis in place.
Our Approach
We implemented our Finance Pro platform, combined with advanced Data Strategy dashboards, to transform finance from a compliance function into a strategic engine. Key actions included:
Rolling 12-Month Cash Flow Forecasts: Built dynamic projections integrating receivables, payables, payroll, and debt service.
Working Capital Diagnostics: Evaluated inventory days, receivable days, and payable terms to identify hidden inefficiencies.
Debt Restructuring Analysis: Modeled repayment schedules and negotiated refinancing to extend terms and reduce interest costs.
Liquidity Stress Testing: Simulated sales drops, currency swings, and supplier disruptions to test financial resilience.
Board-Ready Dashboards: Automated real-time reporting of cash position, debt ratios, and financing needs for decision-makers.
The Results
Improved liquidity buffer by over $1.2M within 9 months, ensuring smoother supplier payments and payroll.
Reduced financing costs by $75K annually through better credit terms and debt restructuring.
Secured a new $2M revolving credit line, unlocking capital for growth initiatives.
Established a culture of financial foresight, shifting management from reactive to proactive decision-making.
Key Impact
Finance evolved from a back-office necessity into a strategic partner of the business, providing stability, credibility with banks, and the confidence to expand
Case Study 4: Commercial Planning & Sales Strategy in Distribution (SME, $1M Monthly Sales)
The Challenge
A consumer goods distributor with $1M in monthly sales (~$12M annually) struggled with stagnant revenue despite expanding its product catalog. Sales teams worked without unified targets, pricing was inconsistent across channels, and marketing promotions were designed without financial rigor. As a result, profitability was shrinking even as volumes grew.
Our Approach
We combined Finance Pro with our Commercial Strategy Framework to create a disciplined, data-driven commercial plan. Key interventions included:
Channel Profitability Analysis: Mapped margins across wholesale, retail, and e-commerce to identify high-value channels.
Sales Target Redesign: Implemented quota-setting tied to profitability, not just volume.
Customer Segmentation: Classified clients by purchasing behavior and loyalty to tailor offers.
Dynamic Pricing Model: Introduced margin-based price lists with clear discount guardrails.
Promotions Profitability Review: Eliminated unprofitable campaigns and redirected budget to high-return initiatives.
The Results
Increased net sales by 15% in 12 months, adding nearly $150K in monthly revenue.
Improved gross margin by 6 percentage points, translating into $720K in additional annual profit.
Reduced discount leakage by 25%, protecting over $300K annually.
Aligned sales and marketing teams around a single, financially grounded commercial plan.
Key Impact
The company transformed from a volume-driven distributor to a profit-focused growth engine, strengthening its competitive positioning and improving scalability.
Proven Impact, Measurable Results
These case studies illustrate how Köj Consulting transforms business challenges into measurable financial and operational impact. From unlocking working capital in retail, to driving profitable growth in restaurants and distribution, to stabilizing cash flow in SMEs, our approach blends proprietary tools (Stock Pro, Finance Pro, Data Strategy) with world-class consulting methodologies.
The common thread is simple: data-driven decisions, agile execution, and sustainable growth.
When you partner with us, you’re not just getting advice—you’re getting a structured path to stronger margins, healthier cash flow, and a business built to scale.